CASE STUDY

SoberBuddy
Virtual Chatbot-Coach

How do you rally support for people struggling with drug and alcohol abuse on a national level? Certified addiction specialists Paul Brethen and Tara Schiller co-founded SoberBuddy, an evidence-based drug and alcohol recovery chatbot. 

10% treated

Only 10% of 21m Americans with addictions are treated.

$600b per year

Addictions cost the U.S. economy over $600b per year.

3x overdose

Drug overdose deaths have tripled since 1990.

Talk to us about the app

A recent study found that patients who put themselves through “cognitive behavioral therapy” (CBT) using computer training modules reduced their drug and alcohol use as much as patients who received it through a clinician, and more than traditional methods.*

Fixing Chatbot’s Empathy

Our job was to take over a shaky prototype from the previous team and turn it into a thriving commercial app. We knew that the key to success was a chatbot that could empathize with the user like a real therapist.

Virtual Therapy Works

9.18%

Subscription rate

3x higher than the average install-to-subscription rate

58%

Retention rate

Compared to the industry’s 30% benchmark.

42%

Churn rate

Compared to the industry's 71% benchmark

Key Features

Daily bite-sized challenges

Support for medically assisted treatment

Works with other treatment models or on its own

In-app journal

Sober tracker

Tips and motivation

Giving Bot a Second Life

But before SoberBuddy turned into an empathetic chatbot, we had to deal with a multitude of bugs and UX/UI flaws.

 Working with legacy code is always a challenge, especially when working with a cross-platform mobile app, but fortunately we have plenty of experience in this area.

 We had to ditch buggy Dialogflow code and basically rebuilt SoberBuddy from the ground up, shifting from Ionic-Angular to Ionic-React along the way. That made it easier to maintain and upgrade the app.

To help the founders manage dialogs, we also built a CMS that visualizes a complex decision tree and streamlines the bot management.

Toolchain for Building a Successful Chatbot

Ionic-Angular

Laravel

Sentry.io

Ionic-React

AWS CloudFront

RevenueCat

Keeping in mind the monetization goal, we also integrated the app with RevenueCat. The tool enabled in-app subscriptions and provided SoberBuddy co-founders with insights into purchases and other in-app data across iOS and Android.

The result is a virtual recovery coach living in patients’ phones and taking care of his buddies as the COVID-19 pandemic settles down.

“We have 30% higher relapse rates, and isolation
and loneliness are some of the biggest reasons for relapse.”

Tara Schiller, SoberBuddy co-founder

Modernizing Group Recovery

Besides adding new features to personalize the recovery journey, we continue working on a group membership portal. The portal will allow nonprofit organizations to distribute the chatbot among its members and view anonymized stats on their group’s dynamics.

 As you’d imagine, these efforts will help the SoberBuddy foundation reach more people, and we are proud to be part of this healing process. 

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© 2023 Topflight Foundation. Topflight Foundation is a 501(c)(3) and all donations are tax-deductible. EIN 82-2671514

Total Cost: 2,500 hours

Length: 1 year 3 months

Type: Prototype, Development, Ongoing

MVP v1: 600 hours, 4 months

Type: Prototype, Development, Ongoing

Length: 1 year 3 months

Total Cost: 2,500 hours

MVP v1: 600 hours, 4 months

1691 Kettering St.
Irvine, CA 92614

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